Rules and Regulations

Rules and Regulations

The participation in the competition and the use of www.create4theUN.eu constitutes agreement with the following terms and conditions.

Competition Brief

Create an ad for the 2011 “No to Violence Against Women” competition, launched on 8 March 2011: a competition calling for gender equality and an end to all forms violence against women and girls.

OVERVIEW

Violence against women is not inevitable, it can be reduced and stopped. On average, at least one in three women is subjected to intimate partner violence in the course of their lifetimes. No woman or girl in the world is entirely free of the risk of violence and abuse and this is unacceptable.  Violence against women is a human rights issue with tremendous health, social and economic implications.

In order to raise awareness on violence against women (VAW) and to call for an end to all forms of violence against women and girls, UNRIC is inviting everyone with creative ideas, including students, professionals in the field and interested members of the general public to create a print advertisement on VAW. The competition will be realized in partnership with UN Women and is part of the United Nations Secretary-General Ban Ki-moon’s UNiTE to End Violence against Women campaign.

The competition provides valuable experience for anyone interested in pursuing an education and/or career in advertising, marketing, graphic design or a related field. It is designed to reward and showcase excellence in creative advertising.

The winners will have their work displayed on the competition website with possibilities of exhibits and placement in European print media. A jury of graphic design, advertising, photography and gender experts will select a winner.

The message is: VAW is not inevitable, it can be stopped.

The website opens for submissions on 8 March 2011. All submissions must be made through the designated website, competition.Create4theUN.eu.

UNRIC’s ad competition in 2010 which focused on the Millennium Development Goals, www.wecanendpoverty.eu, proved to be a great success reaching 34 countries in Europe and attracting over 2,000 entries.

DESIGN BRIEF

The purpose is to create a print advertisement for UNRIC’s “No to Violence Against Women” competition. The advertisement will be used as a public service announcement to be published in major European print media and other outlets. It should aim to raise awareness about VAW and mobilize citizens to end all forms of VAW.

SUBMISSION DEADLINE

Submission ends at midnight (CET) 31 May 2011. Late entries will not be accepted.

Selection Process

The organizer will appoint a five member pre-selection committee which will include a majority of practicing designers and gender experts whose role is to ensure that submissions meet the rules outlined in the Call for Submissions. A complete list of names will be announced on 31 March 2011.

The pre-selection committee will select 30 finalists who will be sub­mitted to the jury. The 30 finalists will be made public on the competition website in August 2011.

A jury of prominent graphic design, advertising and marketing experts, as well as United Nations communication and gender experts will evaluate the 30 finalists. Entries not adhering to the rules may be excluded from the competition, at the discretion of the jury. The jury’s decision is final and there is no appeal.

Public voting will commence on 1 June 2011 and continue until 31 July 2011.

The winners will be announced in October 2011. Selected entries will be contacted via e-mail and asked to provide creative credits and further information.

Independent Moderator: Gregory Cornwell (Create4theUN Competition Moderator) will serve as an overall moderator between the organizers, the jury and the entrants.

Gregory Cornwell thus receives, opens, keeps a register of all submissions, making the submissions available online for the jury’s voting process.

The moderator will serve as an executive secretary without voting rights.

Prizes

An award ceremony will take place on 25 November 2011. There will be three awards.

The first award will be a 5,000€ cash prize given by the Caixa Foundation in Spain to the winner selected by the jury. The individual recipients of prize money will be responsible for the tax implications of their winnings.

A “youth prize” will be provided by Fabrica (for entrants of 25 and under). Fabrica is the Benetton Group communication research centre, created in 1994 and founded by Luciano Benetton and Oliviero Toscani, with the aim of combining culture with industry and offering young designers and artists from around the world an opportunity for creative growth and multicultural exchange. Fabrica is based in Treviso, Italy. This winner will receive a two week trial period, which if successful will lead to a full year grant and internship in Fabrica. The trial period includes tutoring, facilities, work station, hospitality in a shared apartment in Treviso (30 minutes from Venice) and lunch in the Fabrica restaurant. UNRIC will cover the return travel costs of trial winner to Treviso.

A public vote prize will be offered by the Portuguese Government to the entry receiving the most votes from the public. Public voting will start 1 June 2011 until 31 July 2011.

Jury

  • Jacques Séguéla (Vicepresident of Havas, chairman of the jury 2010)
  • Omar Vulpinari (Creative Director of the Visual Communication Department at Fabrica, and Vice President of ICOGRADA
  • Olga Sviblova (Director of the Multimedia Art Museum, Moscow)
  • Stefan Einarsson (Creative Director at Hvita Husid, and last year’s winner)
  • Jan Arnesen (Head of United Nations exhibits Unit)
  • Mieke Gerritzen (Designer and Director of the Graphic Design Museum – Breda, the Netherlands)
  • Aldijana Sisic (Campaign Manager – United Nations Secretary-General’s Campaign UNiTE to End Violence Against Women)

Judging Criteria

The “No to Violence Against Women” competition recognizes those entries that demonstrate the value of design in a clear, creative, compelling and effective way. A discerning and qualified jury will identify submissions that serve as an effective tool to convey the message to raise awareness of the violence against women (please see design brief and background note).

Background and resources

Violence against women and girls (VAW) is one of the most systematic and widespread human rights violations. It is rooted in gendered social structures rather than individual and random acts; it cuts across age, socio-economic, educational and geographic boundaries; affects all societies; and is a major obstacle to ending gender inequality and discrimination globally. According to UN Women, between 15 and 76 percent of women are targeted for physical and/or sexual violence in their lifetime.

Violence against women takes many forms. The most universally common forms are domestic and intimate partner violence, sexual violence (including rape), sexual harassment and emotional/psychological violence. Sexual violence as a tactic of warfare and in the aftermath of emergencies is also common in the countries and areas affected by crisis. Other widespread forms around the globe include: sexual exploitation, sexual trafficking, and harmful practices, including female genital mutilation/cutting, forced and child marriage and the so-called “honour killings”.

No woman or girl in the world is entirely free of the risk of violence and abuse and this is unacceptable.  Violence against women is a human rights issue with tremendous health, social and economic implications.

Violence against women directly puts at risk the achievement of the Millennium Development Goals related to gender equality and the empowerment of women, (link: http://www.un.org/millenniumgoals/gender.shtml) and it hinders development.

There are international standards and norms and many countries are developing or have developed national action plans. However, the continued prevalence of violence against women and girls demonstrates that this global pandemic of alarming proportions is yet to be tackled with all the necessary political commitment and resources. Violence against women must be prioritized at all levels — it has not yet received the priority required to enable significant change. Leadership and political will are critical. Promoting gender equality and women’s and girls’ empowerment should be a key objective of every local, national, regional and international policy.

According to the Secretary-General’s 2006 in-depth study on violence against women (link: http://www.un.org/ga/search/view_doc.asp?symbol=A/61/122/Add.1) , the most effective tool to eliminate violence against women is a clear demonstration of political commitment, such as statements by high-level government officials, backed by actions and the assignments of the necessary resources by the State.

For more information on VAW please visit: http://www.unwomen.org/focus-areas/?show=Violence%20against%20Women

UNRIC – the United Nations Regional Information Centre for Western Europe is tasked with communicating the priorities of the United Nations, as part of the Department of Public Information in New York. Its information outreach activities extend to all segments of society and joint projects, campaigns and events are organized with key partners, including governments, the media, NGOs, educational institutions and local authorities. Its mandate is to inform and to engage European citizens.

For more information about UNRIC please see http://www.unric.org

Copyright

Participants retain full ownership of their entry.

Participants agree to grant UNRIC, competition media partners, UN Member States and the social initiatives that are associated with, and approved by, UNRIC an irrevocable, perpetual, non-exclusive, transferable, royalty-free, worldwide license to use, copy, exhibit, publicly display and distribute their submitted entry for any activity hosted by UNRIC or its partners.

Every participant is granted and guaranteed the right to be credited every time their entry is published or displayed.

The material may not be reproduced for the purpose of commercial or personal financial gain, nor may it be used in any manner which implies United Nations endorsement of the products or activities of a commercial enterprise. The United Nations does not assume any responsibility for the misuse of material in production, re-production and activities of the endorsed partners.

Any decision made by the organizers in any matter relating to the print ad competition is considered final and binding.

The UN cannot be held responsible for force majeure, should the print ad competition have to be modified or cancelled.

COMPETITIONS RULES AND REGULATIONS

1.     Who can enter

  • The competition is open to all citizens and residents of the 48 UN Member States in Europe: Albania, Andorra, Armenia, Austria, Azerbaijan, Belarus, Belgium, Bosnia & Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Former Yugoslav Republic of Macedonia, Malta, Moldova, Monaco, Montenegro, The Netherlands, Norway, Poland, Portugal, Romania, Russia, San Marino, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine and United Kingdom.
  • Participants must be 18 years of age and over.
  • Text or slogans used in the advertisement can be in any of the official languages of the 48 European countries of eligibility. However all submissions must be translated into English, should they be in another language. Entries submitted without translation will be disregarded.
  • UNRIC employees and all members of their immediate family, firm, or design teams (designers who collaborate on a regular basis) are not eligible to enter the competition.

2.     How to enter

  • All submissions must be made through the designated website. Received entries on paper or via post will not be accepted.
  • Entry is free

3.     Submission deadline

  • The contest for entries opens on 8 March. Submission ends at midnight (CET) 31 May 2011.
  • No responsibility is assumed on the part of UNRIC for late entries or corrupted files. Incomplete entries or entries that do not comply with the above formal specifications will be automatically disqualified.
  • Due to the high volume of last-minute entries, we advise you to submit your entry well in advance of the submission deadline

4.     Technical requirements

  • Each participant can enter only once, but can upload up to five images. If you have more than one idea for our competition, you can submit more than one entry but maximum five images for one participant – however, we advise you to keep variations of one idea to ONE entry only. Each entry will be considered as an individual entry only, even though it is part of a series.
  • Image submissions should meet the following requirements:

o   in RGB,

o   maximum size of 1000x1500px at 72 dpi,

o   horizontal or vertical orientation

o   in JPEG format

o   with a limit of 5MB per image.

  • The finalists will be requested to provide a high resolution image (at least 300dpi) in the prescribed size – A3 portrait or landscape. The inability to produce a professional reproduction quality image in the prescribed size may result in an exclusion from the list of finalists.
  • The advertisement can include text, images, photos or any combination of these elements.

5.     Copyright and patents

  • Submitted advertisement must be an original, unpublished work
  • The entrant is responsible for the contents of the advertisement which cannot include copyright protected material. The entrant must have the rights for all the texts and images used in the submitted work.

6.     The brief

  • The submitted work must include the “No to Violence Against Women” campaign logo. Language logos in original colours, negative or in grey scale will be available on the competition website. Entrants are free to use any one of them. Under no circumstance should any of the logo components be separated. No filters and effects should be applied. The font, size and position of the text should be kept as it is. The logo must not be squashed, stretched or skewed.
  • The advertisement must not benefit any company, organization, political party or official interest group by the use, for instance, of logos, brands, or representatives or corporations, parties or organizations.
  • The advertisement must not contain any nudity, lewd, or otherwise offensive or inappropriate content. All submissions will be pre-screened by the competition moderator before they appear on the campaign website.
  • There can be no reference to your identification included in or on the entire artwork. However, all submissions must be clearly linked to its author. Creative credits will be requested if your artwork is chosen as a finalist. Creative credits for your artwork will be included in possible exhibits and print media.

7.     Public voting and Judging Period

Once all submissions have been received, the judging and public voting phases for the competition will begin. Check the individual competition briefs for the dates.

8.     Judging process and Criteria

Selection Process

The organizer will appoint a five member pre-selection committee which will include a majority of practicing designers and gender experts whose role is to ensure that submissions meet the rules outlined in the Call for Submissions. A complete list of names will be announced on 31 March 2011.

The pre-selection committee will select 30 finalists who will be sub­mitted to the jury. The 30 finalists will be made public on the competition website on 1 August 2011.

A jury of prominent graphic design, advertising and marketing experts, as well as United Nations communication and gender experts will evaluate the 30 finalists. Entries not adhering to the rules and criteria may be excluded from the competition, at the discretion of the jury. The jury’s decision is final and there is no appeal.

Public voting will commence on 1 June 2011 and continue until 31 July 2011.

The winners will be announced in September 2011. Selected entries will be contacted via e-mail and asked to provide creative credits and further information.

Criteria

The “No to Violence Against Women” competition recognizes those entries that demonstrate the value of design in a clear, creative, compelling and effective way. A discerning and qualified jury will identify submissions that serve as an effective tool to convey the message to raise awareness of the violence against women (please see design brief and background note).

9.     Prizes and benefits

Prizes

An award ceremony will take place on 25 November 2011. There will be three awards.

The first award will be a 5,000€ cash prize given by the Caixa Foundation in Spain to the winner selected by the jury. The individual recipients of prize money will be responsible for the tax implications of their winnings.

A “youth prize” will be provided by Fabrica (for entrants of 25 and under). Fabrica is the Benetton Group communication research centre, created in 1994 and founded by Luciano Benetton and Oliviero Toscani, with the aim of combining culture with industry and offering young designers and artists from around the world an opportunity for creative growth and multicultural exchange. Fabrica is based in Treviso, Italy. This winner will receive a two week trial period, which if successful will lead to a full year grant and internship in Fabrica. The trial period includes tutoring, facilities, work station, hospitality in a shared apartment in Treviso (30 minutes from Venice) and lunch in the Fabrica restaurant. UNRIC will cover the return travel costs of trial winner to Treviso.

A public vote prize will be offered by the Portuguese Government to the entry receiving the most votes from the public. Public voting will start 1 June 2011 until 31 July 2011.

10.  Notification of winners

The 30 finalists, the first prize winner, youth winner and the public vote winner will be contacted via e-mail and asked to provide creative credits and further information.

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